Last month Vintage Lounge dipped its toes into membership territory, launching its first Wine Club. This membership offers oenophiles the chance to earn loyalty points and get access to exclusive benefits for a one-time $100 membership fee (or the purchase of a wine of equal or greater value).
Vintage’s operating partner Nathan Wheeler wanted to create this program to let the wine bar’s customers indulge in the many benefits that the Lounge is lucky to experience. “At Vintage, we get the opportunity to meet and taste with amazing winemakers,” Wheeler said in a press release, “and we wanted to open up that special experience to our friends as a way to say thank you.”
Membership benefits include a gold metal card that members can use to track their loyalty points. For every dollar a customer spends, they receive one loyalty point. After receiving 250 loyalty points, members get $25 in credit.
Members also have access to complimentary monthly wine tastings, 30 percent off to-go wine, exclusive membership happy hours throughout the week, newsletters with special offers, and upcoming events and a chance to cut the line on busy weekends. All memberships can be purchased in-person at Vintage Lounge or online. [location-1]
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