Documenting the last days of the matchbook 

Make Me A Match


it seems that the days of promotional matchbooks are nearing their end. The smoking ban means that smokers can no longer light up at most bars, and in effect the sights, smells, and tastes of nightlife have irrevocably changed, down to the ubiquitous bowl of matchbooks that are disappearing from bars. Way back when chain smoking was acceptable, businesses put thought and creativity into these little books of firestarters, but on a recent trip downtown, we were hard pressed to find even a handful of matchbooks, though hangouts like the Tattooed Moose, Coast, the Thoroughbred Club, and Juanita Greenberg's still keep them stocked. We had an easier time digging up vintage matchbooks from old local haunts like Café 99, Saracen, and Water Colors at Charleston Place. We even found one from a fake bar, the Hump, which is an Army Wives set location.



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